The rod pocket is included in the length.
For a valance that is gathered, figure 1 ½ times to double the width of your window. For a flat, tailored look, the valance should be wide enough to cover the width of the rod plus side returns of the rod.
Valances can be layered over curtains for a polished look or as layered over a shade. On their own they allow more light at the window while still adding softness to interiors.
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